Social Media Marketing 101 For Small Businesses And Startups
If you have a small business or are planning on starting one, social media marketing is one avenue that absolutely should not be overlooked. Why? Consider some vital statistics: This year, there are almost three and a half billion social media users worldwide....
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What is a Link Building Service and How Does It Work?
A link building service is an SEO (Search Engine Optimization) marketing company that is able to run backlink campaigns. If the building services on offer are genuine and are not part of a search engine manipulation trick, then links will organically run from...
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Marketing Acronyms: 15 Key Terms You Need to Know and Understand
Are words like CMS, KPI, and SEM like alphabet soup to you? Do you think ROI and SEO are only important for big businesses? Think again! In a marketing-based world, even small businesses should know these abbreviations. Want to learn more? Here are 15 marketing...
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What’s the Best WordPress SEO Plugin? It’s a Three-Way Tie Between…
What if your every blog post was leaving money on the table? For many of us, Wordpress is a great way to bring our ideas to life. We try to grow our brands and grow our number of customers. However, many of us don't use the best Wordpress SEO plugins. And that means...
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How To Create a Local SEO Strategy That Drives Traffic To Your Ecommerce Store
97% of Americans searched online to find a local business in 2018. Local SEO has excellent ROI, works perfectly with 21st century mobile shopping, and is a simple way of driving traffic to your ecommerce store. All you need to do to start getting the benefits...
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A Digital Cornerstone: 10 Reasons Why WordPress is the Best CMS for Your Website
When it comes to CMS platforms, WordPress reigns. But why WordPress? What makes it so great? Discover the benefits that made it a leading choice for developers. WordPress is the world’s most popular content management system. Millions of businesses base their...
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WordPress Site Slow? 8 Easy Ways to Speed Up Your WordPress Site
WordPress is by far the most popular content management system on earth and, consequently, powers over 30% of the internet. That's millions and millions of websites! If you're one of the many people using WordPress, you probably love it for its ability to enable...
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Keyword Research 101: How to Find the Best Types of Keywords
Over 3.5 billion Google searches are made every single day. That equates to about 40,000 per second. And with such an astronomical number at play, it's critical to focus on the right types of keywords to drive traffic to your website. Otherwise, it'll become...
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Google Analytics 101: Your Complete Guide to Measuring Your Digital Marketing Success
Google Analytics is a powerful and comprehensive tool used by 55% of the top 10 million websites on the internet. Of those who use analytics software, the number goes up even higher to over 85%. But for many, using Google Analytics seems like a challenging...
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The Ultimate Guide to Having the Best Local SEO
Having an international audience on the internet is great. You also need to reach your local customers. There are lots of search engine optimization tools available. Many businesses hire someone with experience as the best local SEO strategy for them. Other...
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Everything You Wanted to Know About building links but Were Too Afraid to Ask
How important are backlinks? As one of the top three ranking signals for Google, they represent a third of your SEO success. In other words, if you have a website and you want it to be noticed by search engines and users, you can't ignore backlinks. Building...
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10 Tips on Creating Awesome Websites That Generate Leads
You have a website for your work, but is your website truly working for you? Awesome websites should do more than work and look nice. They should be bringing in potential new customers. When websites are designed correctly, they can be lead generation pipelines...
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Why Great Sitemap Design is Essential for Modern Websites
Users decide whether or not to stay on a website in ten to 20 seconds. If your visitors are going to convert, you need to entice them to stay longer. You need to create the best user experience you can. One way to do so from the start is to create a sitemap...
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How to Increase Organic Traffic to Your Website
You may be wondering to get traffic to your website fast but that's not what you should be asking. Rather, you should think first what type of traffic you want - and the answer is organic traffic. Wait, what is organic traffic and why is it more important than...
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An SEO Crash Course: Everything You Need to Know About Search Engine Optimization
Planning to launch a business online? Whether your business is 100% on the Web or if you have a physical store and want to expand to an online platform, you'll often hear about the importance of SEO. With over 3.5 billion Google searches per day, SEO is now a...
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Top 12 Best SEO Tools To Use When Trying To Rank Locally
Hoping to make your business prosper? Having a website isn't enough. You need to master local Search Engine Optimization (SEO). Optimizing for Google continues to prove its importance when it comes to promoting your website online. Google, the leading search...
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Top 10 SEO Mistakes That Are Ruining Your Search Engine Rankings
It's no secret that SEO is the name of the marketing game. As much as print marketing and promotional items still have some benefit, nothing can compare to the powers of search. But, some search campaigns are better than others. It's pretty simple to get the...
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4 Signs Your Search Engine Marketing Needs an Overhaul
Search Engine Marketing (SEM) is key to promoting your website on search engines. Yet, many business owners are making avoidable mistakes when implementing it. This is wasting their time, resources, and money. The two aspects of SEM are Search Engine...
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How SEO Expert Services Can Boost Your Generator Sales
What marketing strategies are you using for your generator business? The first thought on your mind is to probably sell your generators. But how are you going to attract customers? While paid ads are effective, organic traffic really drives sales. One of the...
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How to Create the Best Content for SEO in 5 Simple Steps
Business websites that publish content to their site regularly have 434% more indexed pages than those who don’t. That’s 434% more opportunities to get found in searches. That’s 434% more chances to connect with new customers. That’s 434% more ways to...
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Top 7 Dental SEO Marketing Tips
Have you been thinking about creating a new dental website or updating your current site to draw more customers to your dental practice? Your dental website can act as a great sales tool to attract new patients to your business. And these days the majority of...
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7 Retail SEO Tips You Need To Know In 2018
Are you looking to dominate in 2018? You might want to start by changing your SEO strategy. It's critical for modern businesses to connect with users on search engines. That's especially true when you consider that 93 percent of online experiences begin with a...
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5 Tips for Mastering Automotive SEO
When you own an auto mechanic business, you know just how important speed is on and off the road. Customers expect their problems to be solved quickly and efficiently. The same goes for online searches. Search Engine Optimization (SEO) is the horsepower behind...
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5 Key SEO Solutions for a Solar Power Company
Did you know that 3/4 of all users never scroll past the first page of search results? Most of us like to take the path of least effort. And your potential customers are no exception. Thus, it's important to use the best SEO strategies available to keep your...
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Six Tips to Create a More User-Friendly Site
It's important for modern business owners to consider user experience when designing their websites. If your site suffers from a poor user experience, you'll have a hard time converting visitors into customers. Thankfully, you can create a more...
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The Impact of SEOs on Addiction Treatment Marketing
Addiction is a serious problem. 21.5 million Americans have suffered from addiction in recent years, with alcohol being the most common problem. One of the biggest problems with addiction has been the difficulty of seeking treatment. It can be...
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How to Improve Audience Targeting in Your SEO Campaign
It's estimated that there are 9,022,000,000 Google searches each day. If you want to get noticed online, you need to have a stellar SEO campaign. Simply having a few choice keywords on your website and running a modest PPC campaign isn't enough for...
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3 Effective SEO Solutions for Online Businesses
If your online business isn't taking advantage of all that SEO solutions offer, you're bound to fall short of the competition. Between 80 and 90 percent of potential customers are turning to online searches and reviews before making purchases, and this number...
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3 Tips For Social Marketing Campaigns You Need
Did you know that 48% of marketers see a return on investment on social media marketing campaigns? There are many reasons why this happens. Marketers might not focus on the right platform. Their messages may fail to connect with their target audience. They...
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5 Social Marketing Challenges to Avoid in Your Campaign
Did you know the U.S. is the biggest advertising market for social media globally? And over $9.4 billion was used for social media advertising in American in 2015? This means social marketing is both competitive and complex. And you'll want to make...
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How AI Is Changing the Traditional SEO Campaign
Marketing is dynamic, and SEO is certainly no exception. Let's take a look at how artificial intelligence is transforming SEO campaign strategy as we know it. It started with virtual assistants, smartphones, Alexa. Now it's in self-driving cars, and. . ....
read moreSite Speed And SEO: 2 Seconds of Load Time Can Cost You Your Sale
Site Speed and SEO- How does it affect search rankings? Google has admitted to valuing site loading speed. While they did not directly say it affects search rankings, they did say are aimed at a quicker internet in this blog post. They released an...
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How To Optimize Your Website For Better Search Engine Rankings
How To Optimize Your Website For Better Search Engine Rankings Is your website appearing in the SERP's (search engine results pages) when you search for topics related to your industry? If not, you may find this article very helpful in achieving the results you...
read moreOff-Page SEO: Building Links (Should) Mimic Authentic Human Interaction
If you aren’t familiar with the term link-building- it refers to the off page SEO tactic involving external sites linking back to your site. Link building has greatly evolved since the 90’s-remember completely useless link directories? As Google’s spam team continues...
read morePosting To Facebook- Creating Engaging Posts
Last week we talked about how often to post to Facebook. While still important, the quality of the posts (just like the quality of content on a website) still remains as the most crucial factor in publishing. Page insights will change drastically once you start...
read morePosting To Facebook- What Is Too Much And What Is Too Little
It seems almost everybody has that friend on Facebook that drives them to wonder if they can hide all their posts without them knowing. You scroll and scroll and you cannot get past all of the content they have posted. On the flip side, there are pages and people that...
read morePenguin 4.0- What It Is & What It Means For Your Site
Almost two weeks ago Google rolled out Penguin 4.0. Initially launched in 2012, Penguin’s purpose is to penalize websites contributing to webspam and ultimately black hat SEO tactics. A common tactic of black hat SEO is keyword stuffing which skews search results....
read moreQuality Content Is Important Above All
Why are there sites that are clearly not SEO optimized sitting at the top of search results? Why are some search engine optimized sites still landing on page thirty? Google and other search engine’s jobs are rather simple: Deliver desired, quality content to the end...
read moreLink Building-An Overlooked Key in SEO
A website could be filled with great keywords, mobile optimized, and all set up with Google, Yahoo, and Bing. These things certainly help, but there is still more needed to validate the content on your site as quality in the eyes of search engines. Like many search...
read moreThe Do Not’s of SEO
There are plenty of do’s in SEO that significantly improve search rankings. However, the do not’s can be just as important. These mistakes can raise a red flag to search engines and lower your ranking, or worse- completely remove your listing. Follow these search...
read moreHow Important is Google My Business in Search Engine Optimization?
Google My Business & Mobile Users In case you missed it, last week we wrote about how important mobile optimization is in relation to your website’s Google Search rankings. Google has other free tools that are crucial to improved search engine optimization of your...
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Facts on SEO and Web Design That Only a Few People Know Exist
Introducing SEO and Web DesignQuality web designers are very skilled at what they do. Their mission is really to give you excellent web designs backed with cost-efficient solutions to assist you in creating the website you would like. Any expert web design company...
read moreMobile Optimization- A Necessity for Website Success
What is Mobile Optimization? Website traffic is no longer limited to desktop users. Mobile phone and tablet users have become a major audience in online browsing. As the mobile revolution pushes on, mobile users make up almost thirty percent of search queries.1 With...
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How To Get Traffic To Your Website
How to get traffic to your website?Now that you've got a great website, you need to know how to get traffic to your website. Of course, you want to use your domain name on all your advertising materials and business cards. But how to get new "traffic"? One of the...
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