With approximately 11000 offerings, how can you choose the best WordPress eCommerce theme for your online store? What factors can guide you to this critical end? Are there free themes with premium capabilities?
To help you make an informed decision, we’ve compiled a list of the 21 best WordPress eCommerce themes. Besides a dissection of each theme, we’ve created a list of factors to consider before settling on any theme for your eCommerce site.
So, here we go…
The Best Free WordPress eCommerce Themes
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Astra
Astra is one of the best WordPress eCommerce themes. It’s absolutely lightweight, intuitive, and super fast. Astra delivers a fast lane navigation and performance experience, loading in less than half a second.
Whatever your eCommerce niche, Astra is readily customizable to jell. It’s compatible with popular page builders, such as:
- Elementor
- Beaver Builder
- Visual Composer
So, if you want to make your eCommerce store more elegant and feature-rich, Astra rocks inexhaustible templates, add-ons, and widgets to quench your quest.
Furthermore, you can enable your eCommerce website to be viewed in the viewer’s language. Just set the .mo and .po files correctly. They’ll automatically translate your website’s language to the dialect of the region of access.
Astra is a fully responsive theme and is also available in premium version.
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OceanWP
OceanWP is a free eCommerce WordPress theme with actual pro features. Whatever website build you’ve got coming, this theme will handle it. What’s more, it’s a full-featured WooCommerce WordPress theme featuring a constantly active Add to Cart button and
This multipurpose theme is brimming with endless possibilities, from hobby blogging to global marketplaces and everything in between.
With OceanWP, you don’t need to be a web design guru to give your eCommerce store a professional look. This is because OceanWP provides many ready-made demos you can combine to create a world-class website at the snap of a finger.
You can still customize these demos, which makes website refurbishing a breeze. Whatever demo you fancy, simply import, personalize, and that’s it.
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Woostify
As the name suggests, Woostify is one of the best eCommerce themes. It’s loaded with 15 predesigned, elegant, and fast-loading Elementor multi-niche templates, which you can deploy in most eCommerce stores.
Even without coding skills, customizing Woostify is a piece of cake. With a single click, you can access the customizer and have the absolute power to modify all the eCommerce features, such as site title, logo, header, and navigation menu.
If your online store is like a marketplace that displays products from multiple vendors, Woostify is your WooCommerce theme. It’s compatible with multi-vendor plugins, like Dokan and WCFM Marketplace.
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Storeship
Storeship is a WordPress WooCommerce theme that supports multiple eCommerce niches. Its elegant and responsive design makes it one of the most popular WordPress themes. This theme delivers a fantastic experience on mobile device screens and desktop computers.
Storeship free version is suitable for most online businesses, such as:
- Food
- Stationery
- Fashion
- Home appliances
- Automobiles
- Electronics
- Digital products
This free theme features a dedicated live customizer, which gives you a constant view of the changes you’re making to your online store.
Storeship is one of the WooCommerce themes that brandish the secure payment badge. This inspires customer confidence, increasing conversions. Besides, this theme is built for topping the SERPs.
Its hovering Add to Cart button enables buyers to add items from the product pages without exiting them.
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ShoppingCart
ShoppingCart is a WordPress eCommerce theme that integrates social media functionality. You can customize your online store for social media marketing from its interactive menus and widgets. Therein lies its greatest strength. Additionally, you can reorganize your logo display and navigational menus.
Although this theme is comparatively easy to customize, prompt technical support is only available to premium users. But with enough familiarity, it’s a theme worth going for.
Preview or Download ShoppingCart.
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Shops
Shops is a WooCommerce WordPress theme that’s also compatible with Gutenberg. That means, once you install this theme, you can make changes to your online store right from the WordPress dashboard.
Shops is a multipurpose eCommerce theme, built for any type of online store. You get adequate freedom to customize your header and logo to stamp your brand identity. Its back-to-top button enhances customer experience by enabling quick navigation to the top of web pages.
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Rife Free
Rife Free is one of the best WordPress eCommerce themes for online stores selling products that require extensive visual details. So, if you’re into fashion, design, and related ventures, you might find this theme quite useful.
Rita Free is WooCommerce ready, and it consists of seven design demos that make your eCommerce website customization a breeze.
The Live Preview feature gives you real-time tracking whenever you make changes to your eCommerce store. Rife Free also has the built-in ability to schedule future customizations. So, if you’ve got some crucial events in the works, the customization scheduler will seamlessly adapt your pre-designed modifications.
Preview or download Rife Free.
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Sparkle Store
Sparkle Store eCommerce WordPress theme is so feature-rich that, when combined with the WooCommerce plugin, it can transform any website into an eCommerce store. You can sell virtually anything in the resulting online shop.
Even with little to no coding experience, Sparkle Store enables you to easily and quickly customize your eCommerce store. This is thanks to its compatibility with the Gutenberg block editor. Additionally, you can edit this theme using a live page builder tool such as Elementor or Beaver Builder.
Sparkle Store enables you to import demo data with a single click, simplifying website makeovers. Best of all, you can choose from its several color-rich and elegant themes to suit your brand identity and niche and make your eCommerce website more appealing.
And if you desire a global audience, Sparkle Store’s Right-to-Left (RTL) multilingual language support plugins will help your online store transcend language barriers.
Preview or download Sparkle Store
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Sydney
Sydney is a new and fast-loading WordPress ecommerce theme that you can use on any eCommerce website. This theme’s customization options are so vast that they bring Goggle’s over 600 fonts to your disposal.
By changing its design and color combination, you can give your eCommerce site a new look from the theme options panel. The Sydney theme comes with 12 demos, which you can integrate into your website with a single click. Of the 12, two demos are WooCommerce ready.
With the Sydney WordPress eCommerce theme, your online store is easily shareable on social media platforms because it has the buttons to that end. Sydney’s menu bar and shopping cart are pinned to the top section of every page, making them always available to the customer.
Sydney comes with its own building blocks, making it easy to develop and customize. However, you can still use compatible builder plugins such as Elementor Pro and Beaver Builder on it.
All in all, you can satisfactorily set and customize Sydney WordPress eCommerce theme without extra plugins.
Sydney is self-sufficient, with impressive widgets such as:
- Contact info
- Video call
- CTA
- Latest news
- Customer reviews
- Social profiles.
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Castell
Castell is a free eCommerce theme built especially for organizations that need blog layouts to publish huge chunks of data and less imagery. Based on the HTML5 script, it has great SEO capabilities, so it enjoys special favor with the SERPs.
The HTML5 script makes this theme an excellent choice for websites oriented to:
- Blog and article writing
- Religion
- Technology
- Social service (NGO)
- Architecture
- Health
- Science
Castell is a multi-purpose theme that provides for multiple homepages. It is compatible with the WooCommerce plugin, so you can easily use it for your eCommerce store.
This WordPress eCommerce theme offers unlimited customization options. It offers access to infinite color choices, unlimited pages, and custom logo design.
Castell comes with several customizations and widgets, such as:
- Page background layout
- Page width
- Slider
- Portfolio
- Callout
- Team section
Castell is compatible with all popular WordPress page builder plugins.
The Best Premium WordPress eCommerce Themes
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Divi
Divi is one of the most elegant and intuitive WordPress WooCommerce themes. It has striking beauty, fun, and immersive features. Its hovers and transitions are a real web design marvel.
This premium theme is readily customizable with its own Divi Builder, giving you an early start in designing your eCommerce website. Besides Divi Builder’s drag and drop page builder, this theme comes with pre-built layouts for quick setup.
Divi is intentionally built to relinquish all control to you. It has a search feature that lets you quickly find menus and widgets for hassle-free website customization.
Integrate Divi WooCommerce theme with Slider Revolution, and you have an infinitely customizable eCommerce theme. Although this theme is built with a fully responsive design in mind, you can still set optimization parameters for the best display on smartphones, tablets, and desktop computers.
Besides Google fonts, you can also upload custom styles to enrich your library.
Divi’s vast array of fonts and design elements may get you lost for choice. The theme has a way of helping you choose the most suitable theme. Simply test your favorite customizations against each other with the theme’s internal split testing system.
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The Gem
The Gem is a multi-purpose theme with exciting built-in eCommerce features and over 40 tantalizing website demos. This theme offers endless creative possibilities.
In addition to its various pre-built eCommerce templates and layouts, this WordPress theme integrates with Elementor and Visual Composer page builder plugins to deliver innovative website customizations.
Integrating the Gem with the WPML module will translate your web content into various languages.
The Gem’s image rollover feature makes it a strong contender for eCommerce websites.
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Flatsome
Flatsome is one of the best and fastest-loading WooCommerce WordPress themes. Its built-in customization elements and eCommerce layouts enable you to launch your online store with a few clicks, even without downloading an extra builder plugin.
Its pre-built website demos come in handy when designing your eCommerce store, complete with trendy homepages and seamless checkout processes. Flatsome rocks a live UX builder tool with which you can modify individual elements while watching the results on the live web page.
Its adaptability to all screen sizes and fast loading speed make Flatsome WordPress’s best-selling eCommerce themes.
Flatsome’s live search feature works the same way as autocomplete to help visitors locate items and data instantly. You can cluster products into categories and use the Add to Cart button.
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Metro
Metro is a minimalistic but classy eCommerce theme that balances content presentation and own elegance. Its simple and sleek interphase makes it applicable to any business.
This WooCommerce theme is SEO optimized and features a wide selection of colors and images for easy customization. Once you download Metro, you can transform your website into an attractive business hub.
Metro WordPress theme incorporates premium plugins, such as WooCommerce Variation Swatches Pro and WooCommerce Variation Images Gallery Pro. These plugins polish the look of your website pages and images, increasing customer focus, engagement, and sales.
With Metro, you get seven multi-page homepages, which you can select and start using immediately. Combining this theme’s page multiplicity with the Dokan Multivendor plugin will turn your website into a marketplace.
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Rhodes
Rhodes is a block editor-based WooCommerce theme that mainly caters to retail businesses. It has an extensive color palette, all Google’s fonts, and panoramic backgrounds. With these elements, you can easily choose colors that match your brand without adding plugins.
This WordPress eCommerce theme has built-in language localization capabilities, making it an effective local SEO tool. It has a glassy transparent header and sticky menus, improving customers’ experience.
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Blance
Blance is a WooCommerce theme that strikes a unique balance between sophistication and simplicity. It adds a sizeable touch of elegance to your website and gives your products plenty of room to stand out.
With a few clicks, this theme can turn your website into an irresistible eCommerce store. It boasts 11 demos and five unique slider and header options.
This is one of the few WordPress themes that come with an Instagram Shop, color and image swatches, and a genesis child theme demo. Blance also comes with product quick preview and trending product features, granting customers early access to the most relevant products in your online store.
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Merchandiser
Merchandiser eCommerce theme delivers excellent loading and performance speeds without compromising elegance. It’s a WordPress theme with a clean code, sampling all the necessary WooCommerce features while avoiding element bloating.
Merchandiser has successfully toed the thin line between minimalism and elegance. So, it enjoys a top ranking on SERPs. This is a huge plus for your eCommerce website’s performance and sales.
This theme also delivers inventory and financial management capabilities, giving you absolute control of every aspect of your online business.
For example, you can use Merchandiser to:
- Track stock movement
- Do tax calculations and compliance
- Prepare business reports
You can customize Merchandiser’s elements to align with your brand by using the WPbakery page builder plugin. Its large product pages and bold typography are a welcome incentive for customer engagement and conversion.
Among Merchandiser’s strengths is the ever-present Add to Cart button. The shopping basket appears at the top of every page, with the customer’s items inside. Customers can view and add products without leaving a page, increasing sales.
Merchandiser gets regular automatic updates to improve performance and security.
Preview or download Merchandiser.
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Galleria
Galleria is a minimalistic but classy WooCommerce theme that gives prominence to products. Being retina-ready, this theme gives your images and graphics an appealing and sharp look.
Fondly referred to as Storefront child, Galleria is a formidable contender for lifestyle, fashion, and design brands.
This eCommerce theme’s homepage provides for the creation of product categories, such as:
- Promotional items
- Flash sales
- Featured products
- New arrivals
This product clustering helps customers find their fit easily, leading to more sales.
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Artemis
Artemis has a stylish ambiance, perfect for modern eCommerce websites selling high-end products or niche audiences. With this eCommerce theme, you get several fully customizable themes you can deploy with one click.
Loaded with premium features and plugins, Artemis WordPress makes website customization a breeze. For example, you can use the Slider Revolution to create slideshows and other immersive presentations, complete with awe-inspiring transitions and effects.
Regular updates and round-the-clock customer support keep Artemis at full throttle and secure.
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Lotus
Lotus is a simple and fully customizable WordPress theme perfect for beauty and lifestyle products and services such as cosmetics, jewelry, salons, and spas.
This WooCommerce theme is compatible with Sight Origin page builder and is easy to customize, even without coding. Loaded with eye-catching elements, this theme will attract glamor-seeking internet visitors’ attention, leading to increased eCommerce sales.
Lotus’ stellar features include
- Social media integration
- Testimonials section
- Custom widgets
- Responsive slider image
- Featured products section
- Custom sidebar
- Invoice
Lotus has a Wishlist feature that reserves products for customers that viewed them. This feature reminds the customers whenever they revisit your online store.
Use the Lotus mega menus to arrange your products into easily identifiable categories to make the customers’ experience more enjoyable. The theme’s unlimited color choices present an excellent opportunity for unleashing your creative knack, resulting in the eCommerce website of your dreams.
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Block Shop
Block Shop is a minimalistic WordPress WooCommerce theme that swears by its efficiency. It’s suitable for small and giant online shops. The theme’s uncluttered layout relieves site visitors who desire to find products quickly and have a distraction-free checkout.
The features that have made this eCommerce theme popular include:
- Out-of-stock notifications
- Order Tracking
- Color swatches
- Customer reviews
Block Shop has a built-in customization tool, enabling you to switch color themes, adjust font sizes, and upload your logo without additional plugins. You can choose from three pagination styles to pander to your audience’s preferences.
Preview of download Block Shop
Factors to Consider When Picking the Best eCommerce WordPress Themes
Ready-to-Use Templates
Creating an eCommerce theme from scratch is costly in terms of time and money. But with pre-made templates, you only need to choose a drag and drop page, customize it, and that’s it.
Security Features
You need a theme with robust security features to protect your business against compromise or complete disabling. Customers, too, want a guarantee of the privacy of their online shopping details before they get confident enough to do business with you.
SEO Support
Search engine optimization and eCommerce go hand in hand. A compelling eCommerce theme, therefore, should help your website become organically discoverable on the SERPs. Otherwise, you’ll hardly make any sales.
Loading Speed
According to Think with Google, your website risks a 32% bounce rate if it takes between 1 and 3 seconds to load pages. On average, choose an eCommerce theme fast enough to load pages within half a second.
Mobile-Friendliness
Over 90% of internet visitors used mobile devices in 2021. This means that responsible design is crucial when choosing a theme for your eCommerce website. Without mobile SEO, you’ll lock out many potential customers.
Browser Compatibility
Customers access your eCommerce site via different web browsers, whether mobile devices or desktop computers. So, ensure your choice of the theme takes all these factors into consideration.
An easy-to-use eCommerce theme is a special incentive to site visitors. A complexity-riddled theme will dull customer experience, driving them away in frustration. Choose a theme with simple but elegant demos to ensure a pleasant user experience.
Social Sharing Tools
In 2021, about 92% of medium and large online businesses took to social media marketing. Before you settle on a WordPress eCommerce theme, insist on its ability to get your brand and products seen and shared on social media platforms.
Frequently Asked Questions
What is the best WordPress plugin for eCommerce?
WooCommerce is by far the best WordPress plugin for eCommerce. That you can instantly turn any WordPress website into a fully functional eCommerce store with a few customizations is reason enough.
Which theme is best for WooCommerce?
Astra WooCommerce theme beats them all. Its unrivaled elegance, fast loading and performance speeds, and adaptability to most eCommerce niches have earned it the top spot. Ideally, the best theme for eCommerce complements what’s available and supplements what’s lacking in WordPress.
To be specific, Astra is famous due to its:
- Quick product view
- Product catalogue
- Gallery Options
- Infinite scroll
- Checkout options
- Grid settings
Is Astra theme good for eCommerce?
Yes. As discussed earlier, the Astra eCommerce theme builds upon WordPress plugins, such as Yoast SEO, to enable website owners to turn their websites into monetized online stores with just a few clicks.
What is a WordPress eCommerce theme?
A WordPress eCommerce theme is a ready-made eCommerce shop design that online businesses install on their eCommerce platforms for customers to enjoy the best user experience and convenience.
Final Take on The Best eCommerce WordPress Themes
Some WordPress eCommerce themes are more universal than others. However, that doesn’t make them a fit for all online businesses. Before you choose a theme for your online brand, analyze your business needs, product range, audience preferences, and budget.
